Heavy gear. A store fast enough to carry it.
- PHP 8
- Varnish
Redis
Elasticsearch
- MySQL
Cloudflare
Services
- Custom Magento 2 rebuild
- Performance engineering
- Trade & fit-out flows
- Catalogue & PIM hygiene
- Ongoing maintenance retainer
Background
Iron Edge outfits elite gyms, pro teams and athletes, Daniel Ricciardo, Collingwood FC, the Melbourne Storm, with commercial-grade strength equipment. The catalogue is deep, heavy and logistics-complex, and the legacy store was slow and hard to maintain under end-of-financial-year sale traffic. They needed a rebuild that carries a big catalogue, trade pricing and fit-out enquiries, then stays fast and patched all year.
What changed.
Their world.
The storefront.
Visit store ↗
Custom Magento 2 rebuild
Re-platformed the storefront with a clean theme, fast catalogue browsing and a streamlined checkout.
Performance engineering
Full-page caching, Redis sessions and image optimisation to hold up under EOFY traffic spikes.
Trade & fit-out flows
Custom quote and enquiry journeys for commercial gym fit-outs and trade-pricing accounts.
Catalogue & PIM hygiene
Structured a deep, spec-driven equipment catalogue with filters built for heavy goods.

“Boasting extensive programming skills and a keen understanding of the Magento 2 platform, Coduzion Technologies continues to provide fast and effective e-commerce support for the client. They remain communicative and timely to ensure an efficient and productive workflow.”
Rick RavensdaleCo-Founder & Director, IronEdge

Maintained, not just launched.
Security patching
Magento core & extension security releases applied within an agreed SLA.
Uptime & performance monitoring
24/7 alerting on downtime, errors and slow pages.
Backups & staging
Daily backups with a staging environment for safe, tested changes.
Peak-sale hardening
Load checks and cache tuning before every EOFY and major sale.